OutRun Media Group

Category: Announcement

OMG Creative Team
The Hip-Hop Drought of 2023: When the Beat Takes a Break

Hey there, music lovers! It’s time to dive into a surprising twist in the world of music. Can you believe it? We’re halfway through 2023, and there hasn’t been a single hip-hop album or song rocking the No. 1 spot on the Billboard charts. Talk about a plot twist! This unexpected drought has caught everyone off guard, leaving us buzzing with questions and scratching our heads.

The Rise and Fall:
Last year was a whole different story. By this time in 2022, we were grooving to the beats of six talented rappers who claimed the No. 1 spot. But in 2023, the hip-hop heavyweights like Tyler, the Creator, Pusha-T, Future, Kendrick Lamar, Gunna, and Lil Durk are yet to secure their spot at the top. Even our favorite chart-toppers from last year, Jack Harlow and Future with Drake, seem to be taking a breather.

What’s Going On?
So, what’s the deal? Billboard suggests that the absence of our usual hip-hop heroes might be part of the equation. It seems the most popular and reliable artists haven’t dropped their new projects yet. And let’s not forget the struggles faced by rising stars like Lil Durk and YoungBoy Never Broke Again, who are still working hard to make their mark on the Billboard 200.

Chart Takeovers:
While hip-hop takes a pause, other genres are seizing the spotlight. Miley Cyrus with her enchanting track “Flowers” and Morgan Wallen’s catchy hit “Last Night” have been ruling the Billboard Hot 100, capturing the top spot for eight and nine weeks respectively. Talk about unexpected surprises shaking up the music scene!

Hip-Hop’s Resilience:
Don’t you worry, hip-hop fans! The genre’spower and influence remain unshaken. In fact, hip-hop’s overall sales have seen a 6.3 percent increase compared to last year. Though the market share for hip-hop and R&B has dipped slightly from 27.8 percent to 26 percent, country and Latin music are on the rise. Change is in the air!

What’s Next?
The hip-hop drought of 2023 might be an unexpected twist, but it won’t last forever. The resilience and creativity of our favorite hip-hop artists are bound to bring us chart-topping hits in no time. We can already feel the excitement building up as we eagerly anticipate the upcoming releases that will reclaim hip-hop’s throne on the charts.

So, my fellow music enthusiasts, let’s stay positive and keep the rhythm alive! While hip-hop takes a temporary breather from the No. 1 spots on the Billboard charts, there’s no doubt that it will come back stronger than ever. The beat goes on, and we can’t wait to witness the next hip-hop anthem that will have us grooving and reclaiming the top spots. Stay tuned and join us on this thrilling musical journey!

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OMG Creative Team
Unleashing Kinston's Creative Revolution: The Epic Story of OMG Creator Studios

Get ready to embark on a captivating journey into the heart of Kinston’s creative revolution with OMG Creator Studios. This incredible studio, a proud member of the Outrun Media Group family, is revolutionizing the way local talent in Kinston is nurtured and celebrated. From musicians to filmmakers, artists of all backgrounds are flocking to OMG Creator Studios to harness their creativity, digitize their creations, and make their mark on the world.

In this gripping article, we delve into the inspiring vision of Josh Perez, the CEO and co-founder of OMG Creator Studios. Perez, along with his passionate team, is determined to transform Kinston into a global hotspot for creative brilliance. With a commitment to providing affordable access to professional equipment and a supportive environment for creators at all levels, they’re breaking down barriers and opening doors to unlimited possibilities.

But OMG Creator Studios is not just focused on the present and future; they’re deeply rooted in Kinston’s rich history and cultural heritage. Through their upcoming documentary, which explores the captivating story of Kinston’s notorious Sugar Hill area, they seek to preserve the city’s legends and inspire future generations. It’s a perfect blend of nostalgia and innovation, paying homage to the past while forging a new path towards creative excellence.

The buzz around OMG Creator Studios is undeniable, and the community is buzzing with excitement. From their first open mic event that left attendees awestruck to the promise of thrilling camps and events throughout the summer, the studio is becoming a vibrant epicenter of artistic expression. They’ve built a tribe of passionate creators, including US Military Veteran co-founders Josh Perez and Brian Guillen, music director Tabara Taylor, and visionary director Curt Braden. Together, they’re writing a new chapter in Kinston’s creative story.

Are you ready to witness the magic? Dive into the full article to discover the electrifying rise of OMG Creator Studios, their mission to empower creators, and the incredible impact they’re making in Kinston. Don’t miss out on this thrilling journey of artistry and innovation.

Visit the full article HERE to unlock the complete story and experience the breathtaking world of OMG Creator Studios. Get inspired, get creative, and join the revolution that’s transforming Kinston into a powerhouse of artistic brilliance!

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OMG Creative Team
Threads Unraveled: Meta's Exciting Venture into Decentralized Social Media

 

Hey there, social media enthusiasts! Exciting news is on the horizon as Meta, the parent company of Instagram, gears up to launch its own Twitter competitor. It’s like a battle of the titans in the digital world! So, let’s dive into the nitty-gritty and explore what this new app, potentially called Threads, brings to the table.

First off, Meta wants to make your life easier by seamlessly integrating the new app with Instagram. Imagine effortlessly importing your existing Instagram information and followers to your new profile. It’s all about creating a smooth transition and maintaining that sense of familiarity. Plus, they’re using this nifty decentralized social media protocol called ActivityPub, which means your profiles will be interoperable with other platforms like Mastodon. Cool, right?

Now, let’s talk about the motivation behind this new venture. Meta’s Chief Product Officer, Chris Cox, threw some shade at Elon Musk’s Twitter management skills and expressed the company’s commitment to providing a platform that’s “sanely run.” They want to create a safe space for creators and public figures, a place they can trust and rely on for distribution. No more dealing with the chaos and unpredictability of some other platforms out there.

The buzz doesn’t stop there! Meta has already got some big names on board. DJ Slime is ready to rock the new app, and discussions are in progress with heavy hitters like Oprah and even the Dalai Lama. Imagine rubbing virtual shoulders with such influential figures! It’s a testament to Meta’s vision of building a thriving community that fosters creativity and growth.

But wait, there’s more! Let’s shift gears and talk about the rising popularity of Mastodon. It’s like the rebel force attracting disaffected Twitter users who are seeking refuge from the controversies and chaos. Mastodon’s decentralized nature and lack of intrusive advertising make it a breath of fresh air. With over one million monthly active users and an influx of downloads since Elon Musk’s Twitter takeover, Mastodon is gaining momentum.

 

What makes Mastodon unique, you ask? Well, it’s all about the freedom to join different servers based on your interests. Say goodbye to being confined to a single server; now you can expand your network and connect with like-minded folks across servers. Plus, Mastodon does away with those pesky algorithms, giving you a chronological feed. You can engage with posts through likes, comments, and retweets, just like you’re used to. And here’s a fun fact: they call their posts “toots.” Quirky, isn’t it?

So, get ready for Threads and the brave new world of decentralized social media. Meta aims to provide you with a safe, reliable, and engaging platform where you can connect, express yourself, and build your audience. With integration with Instagram and the rise of platforms like Mastodon, it’s an exciting time to explore alternative social media experiences. So, keep your eyes peeled for the launch of Threads and let’s embark on this thrilling new chapter together!

 

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OMG Creative Team
Instagram's New Broadcast Channels: What They Mean for Creators

 

 

Introduction

Instagram recently announced the launch of broadcast channels, a new

feature that allows creators to reach more people through algorithmic recommendations and the Explore page. Broadcast channels open up more opportunities for discovery on Instagram but also in

troduce changes to Instagram’s algorithm that content creators need to be aware of. In this blog post, we’ll explore the updates to Instagram, how they might impact your engagement and reach, and strategies to maximize the new broadcast channels.

More Opportunities for Discovery

With broadcast channels, Instagram is expanding the types of content that can be recommended to users through the Explore page and in feeds. In addition to posts from accounts a user follows, they may now see Reels, Live videos, and IGTV episodes from accounts they don’t follow yet. This creates more opportunities for new audiences to discover your content, especially if you post in Instagram’s newer formats like Reels and IGTV. To take advantage of these new discovery options, focus on creating high-quality and engaging content in multiple Instagram formats.

Potential Impacts on Your Existing Followers

While broadcast channels open up new audiences, they also introduce changes to how Instagram recommends content to your existing followers. Instagram will likely recommend some of your posts to followers, but also posts from other accounts your followers don’t follow yet. This could potentially reduce impressions and engagement on your posts from your existing followers. To avoid too big of an impact, continue posting consistently and engage actively with your followers in the comments and through likes.

The Importance of a Distinct Brand and High-Quality Content

With more competition for attention on Instagram, it’s critical to invest in building a unique brand and posting high-quality content. High-quality photos and videos, an consistent aesthetic, and content that showcases your brand personality will make your profile stand out. Followers are more likely to continue engaging with accounts that post content they can’t find elsewhere. Focus on nurturing your followers and providing value to set yourself apart from other accounts Instagram may recommend to them.

Conclusion

Instagram’s broadcast channels bring both opportunities and challenges for content creators. While the changes open up more possibilities for discovery, they also introduce more competition for attention that could potentially impact your reach and engagement. By understanding how the algorithm may change, investing in a distinct brand, and posting high-quality content, you can maximize the opportunities of Instagram’s broadcast channels and continue growing your following. Stay consistent, engage actively with your followers, and keep optimizing your content strategy for success with Instagram’s updates.

More info

https://about.instagram.com/blog/announcements/introducing-broadcast-channels

https://about.fb.com/news/2023/02/instagram-broadcast-channels-creators-deepen-connections-with-followers/

https://blog.hootsuite.com/social-media-updates/instagram/broadcast-channels-are-coming-to-instagram/

https://www.youtube.com/watch?v=MwsddxafVC8 https://www.youtube.com/watch?v=OCgN9QAczns

 

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OMG Creative Team
The Opening of OMG's New Podcast Rental Studio

Introduction

Podcasts have become increasingly popular in recent years, with millions of people tuning in every day to listen to their favorite shows. With this rise in popularity, there has been a growing need for high-quality podcasting studios. That’s why the opening of a new podcast rental studio is great news for podcasters everywhere.

State-of-the-Art Equipment

The new podcast rental studio is equipped with top-quality audio equipment, making it easy for podcasters to produce high-quality content. From professional microphones to mixing boards and soundproof recording booths, the studio has everything podcasters need to create great-sounding shows.

 

 

Convenient Location

Located in the heart of Kinston NC on Queen Street, the podcast rental studio is easily accessible to anyone looking to record a podcast located in Eastern North Carolina. With its central location, podcasters can spend less time commuting and more time focusing on their content. Plus, the studio offers flexible booking options, making it easy for podcasters to find a time that works for them.

Affordable Rates

One of the best things about the new podcast rental studio is its affordable rates. With hourly rental options, Producer support, and editing services available, podcasters can find a pricing plan that fits their budget. This makes it easy for both established and up-and-coming podcasters to access high-quality recording equipment without breaking the bank.

lighted red text signage

Conclusion

The opening of a new podcast rental studio is excellent news for content creators in the Eastern North Carolina region near Kinston NC. With its state-of-the-art equipment, convenient location, and affordable rates, the studio is sure to become a go-to destination for podcasters looking to create high-quality content. Whether you’re a seasoned podcaster or just starting, the new studio is definitely worth checking out.

 

Book your appointment today!

OMG Creator Studios

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